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Welcome to CU*Answers Marketing
October 21, 2009 – 10:21 am
Here you’ll find marketing news and individual marketing campaigns for your credit union. The most recently added ones are shown below, but there is a library, so use the search features and find a campaign that is right for your Credit Union.
Whole Calendar Year Planned Out for You
To really put the pedal to the metal on your marketing plan, sign up for CU*OverDrive. CU*OverDrive is a fully planned marketing calendar for your credit union. You’ll get a discount on all the included CU*Drive+ campaigns, plus a discount on the printing.
Prepackaged Marketing Campaigns
You’ll find both CU*Drive and CU*Drive+ campaigns. Any of these campaigns can be run individually by you, but you’ll get the most bang for your buck when you run them with the other CU*BASE clients. Each campaign will have information on when it is scheduled to run.
Campaigns include both contests, general informational marketing and specific campaigns to drive lending and savings goals.
Add a Marketing Team Member for Free
You can use any of these campaigns for free. All of the information is available to you; all you will need to do is purchase your printed collateral pieces. Run any campaign whenever you want, or, sign up with other CU*BASE clients and receive a discount.
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2010 EasyPay! Enrollment Contest
August 30, 2010 – 8:31 am
This campaign is scheduled to run in October, 2010 as part of the CU*Overdrive Calendar. (September 2010 statement)
CU*Answers is pleased to announce another collaborative marketing contest. Aimed at helping CU*BASE clients promote EasyPay! Bill Payment and Presentment, this contest will offer your members a chance to win a Dell Inspiron Mini 9 laptop just by enrolling for EasyPay!
Marketing Materials
Want to run this campaign just for your credit union? You can! There are just a few things you need to do. You will have to provide your own prize and there will be a small charge for the customization of the collateral. Contact CU*Answers Marketing for more information.
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It’s Me 247 Collateral Package
July 2, 2010 – 3:13 pm
Market to your members the features provided to them through It’s Me 247 with this collateral package. Included is a brochure, statement insert and poster.
Brochure
Statement Insert
Poster
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EasyPay Collateral Package (Powered by iPay)
July 2, 2010 – 2:55 pm
Use this collateral package to market EasyPay powered by iPay to your members. Included in this package is a tri-fold brochure, poster and statement insert.
Brochure
Poster
Statement Insert 
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EasyPay Collateral Package (Powered by Fiserv)
July 2, 2010 – 2:46 pm
Use this collateral package to market EasyPay powered by Fiserv to your members. Included in this package is a tri-fold brochure, poster and statement insert.
Brochure
Poster
Statement Insert
Sign Up
CU*Talk Collateral (your number)
July 2, 2010 – 2:36 pm
This collateral package includes a tri-fold brochure, poster and statement insert for marketing your CU*Talk offerings. This package uses your CU*Talk number.
Brochure
Poster
Statement Insert
Sign Up
CU*Talk Collateral Package (our number)
July 2, 2010 – 2:04 pm
This collateral package includes a tri-fold brochure, poster and statement insert for marketing your CU*Talk offerings. This package uses our CU*Talk number.
Brochure (PDF)
Poster (PDF)
Statement Insert (PDF) 
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2010 Reg E Opt-In Informational Collateral
June 1, 2010 – 10:24 am
The 2010 Reg E Opt In changes are a big deal. CU*Answers is working to create the ability for your members to make their selection through It’s Me 247 Online Banking. There is information online in the CU*Answers Kitchen. Additional information is presented in a recorded webinar at Ondemand.cuanswers.com.
Here is some collateral to inform your members about the upcoming changes.
- OBC Sized Banner
- Web Banner (e-Info)
- Website Badge
- Onsert JPG
- Onsert PDF
- Statement Insert
- Poster
- OBC Informational Page (remember to change your CUID)
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Valentine’s Day 2010 – General Campaign
May 26, 2010 – 10:59 am
Sweeten up your members by promoting your savings. This campaign can be used during January/February for Valentine’s Day. 
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Fall 2010 – General Campaign
May 26, 2010 – 10:42 am
Encourage members to “Harvest Healthy Finances” with this general campaign to be used during the Fall months. 
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New Year’s Day 2010 – General Campaign
May 26, 2010 – 10:36 am
Ring in your credit union’s New Year by promoting lower rates. This general campaign can be used during the holiday months of December and January. 
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Winter 2010 – General Campaign
May 26, 2010 – 10:31 am
Get your members excited about the money they will save with your credit union’s offerings. This general campaign can be used during the winter months. 
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Halloween 2010 – General Campaign
May 26, 2010 – 10:26 am
Take advantage of holidays such as Halloween to promote the great offerings your credit union has. Use this general campaign during the month of October.
