2011 CU*OverDrive Monthly Campaigns | CU*Answers Marketing

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CUOverDrive 2011 » CUOverDrive Monthly Campaigns

Switch into Overdrive! Each monthly campaign will highlight the incredible products and services your credit union has to offer.

Download the CU*OverDrive Overview Brochure Learn about the other CU*OverDrive Programs

The CU*OverDrive package includes all the monthly campaigns as well as the seasonal campaigns and the free contests.

Month	Campaign	Insert Date
January 2011	Refer-A-Friend	December 31st
	Email Collection/GPS System Contest
	New Years Ring
	Save for Skiing
February 2011	Sweeter Way to Save	January 31st
	Email Collection/GPS System Contest
	New Years Ring
	Self-Service Options
March 2011	Spring Into Savings	February 28th
	Lucky Day
	Early Savings
April 2011	Mobile Banking/iPad Contest	March 31st
	Spring Cleaning
	Save a Tree!
	Hire Your Home
May 2011	Mobile Banking/iPad Contest	April 30th
	Spring Cleaning
	Red, White, and Blue
	Member Security Guard
June 2011	Sparkling Savings	May 31st
	Cool Down
	Ready for Retirement?
July 2011	Cool Down	June 30th
	E-Statement Enrollment/iPod Touch Contest
	A Splash of Savings
	Christmas in July
August 2011	Cool Down	July 31st
	E-Statement Enrollment/iPod Touch Contest
	It’s A Piece of Cake
	College Bound
September 2011	Harvest Healthy Finances	August 31st
	Speedy Savings
October 2011	Harvest Healthy Finances	September 30th
	EasyPay/LCD TV Contest
	Scare Off High Rates
	Simplify Your Life
November 2011	EasyPay/LCD TV Contest	October 31st
	Thank Your Members
	Warm Up
	Remind the Difference
December 2011	Warm Up	November 30th
	Tis the Season
	What’s Your Opinon?

Please remember to complete your CU*BASE statement instructions by the 10th of the month.

General Pricing

CU*OverDrive Participants

As a reference, the average print pricing for CU*OverDrive in 2011 was:

Per Insert:

$0.06

Per Poster:

$2.61

Shipping:

$8.99

*These pricing averages do not include contests. Contest participation drives these prices much lower! Final pricing for 2012 will depend on participation on each campaign. The more that sign up and order, the less expensive printing will be.

Custom/Individual Printing:

Here is a general pricing list. Your actual pricing may vary depending on quantities order and participation.

Download Pricing PDF
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¹ Pricing covers access to campaign materials and does not include printing, postage, shipping and handling, insert fees or other applicable fees.

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